November 2023

What To Know About Trademarks, Service Marks, Registered Marks, and Copyrights

Understanding the Pillars of Intellectual Property: Trademarks, Service Marks, Registered Marks, and Copyrights Introduction Intellectual property rights are crucial in the business world. They offer protection and legal recognition to brands, products, and creative works. In this comprehensive guide, we’ll explore the intricacies of trademarks, service marks, registered marks, and copyrights. Understanding these concepts is

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RUBINA’S RADAR | A JUMMA AND A CHUMMA IN MUMBAI – Rubina A Khan

RUBINA’S RADAR | A JUMMA AND A CHUMMA IN MUMBAI – Rubina A Khan

NOVEMBER 17, 2023 Attention is a heady elixir in Mumbai, and rather addictive at that. With the world blowing kisses at Virat Kohli for breaking and making new cricket records at the Wankhede Stadium and football’s invincible goliath himself, David Beckham on a walkabout of the very same stadium with none other than the revered

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How To Make Sure Your Marketing Is Effective

The key to effective marketing lies in understanding your audience, choosing the right channels, and continuously measuring and adjusting your strategies. Understanding Your Audience Effective marketing begins with knowing your audience intimately. Understanding who they are, their behaviors, and needs, sets the foundation for all your marketing strategies. Market research is key to uncovering these

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How a Unique Approach Is Helping 2.2 Million Indian Children Overcome Adversity

How a Unique Approach Is Helping 2.2 Million Indian Kids Overcome Adversity

This article is part of #MakingSportWork, a series launched by The Better India and Sports and Society Accelerator. The series celebrates India’s independence with stories of heroes who have spent years working to improve lives around them through sports. Stay tuned for inspiring tales of those who are #MakingSportWork. After his graduation, Bengaluru-based Vishal Talreja got

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