I recently visited Tira Beauty, a new entrant in the beauty retail space, and I must say, it was an experience like no other! Located in the bustling Phoenix Market City, Velachery in Chennai, Tira Beauty offers a unique and personalized shopping experience that sets it apart from other beauty stores. Ever since I knew that they were opening up, I couldn’t contain the excitement in me to visit them.
The Store Layout
As soon as I walked into the store, I was greeted by a sleek and modern layout. The store is divided into different sections for makeup, skincare, haircare, and more. Each section is well-organized, making it easy to navigate and find what you’re looking for. This way of clutter free display made it easier to shop.
The Beauty Vending Machine
One of Tira Beauty’s standout features is its beauty vending machine. This innovative machine allows shoppers to select a product sample and collect it easily. All you need to do is register and enter an OTP, and you’re good to go! It’s a fun and easy way to try out new products. Don’t I sound like an excited kid who just got a souvenir at the fair?
The Fragrance Finder
Another remarkable feature is the fragrance finder, an AI-powered console that helps users explore scents effortlessly. You select an olfactory note, and the machine identifies it, providing a range of perfume options available in the store. This makes finding the perfect fragrance a breeze. What a wonderful way to get options of scents to your liking instead of searching through the aisles.
Smart Mirrors
Tira Beauty also has smart mirrors that allow customers to try makeup under different lighting conditions. This ensures that you make the right choices for your skin tone and lighting environment. It’s a great way to see how a product will look in real life. This is so helpful especially when you want to purchase foundations and skin tints. If you pick the wrong shade, you’re totally spoiled. Thank goodness for innovations like these that help in making it convenient for us to shop.
Skin Analysis and Recommendations
The store also offers a makeup try-on station connected to a tablet that analyzes your skin. It rates factors like dullness, UV damage, and oiliness, and calculates your skin age to offer tailored skincare and makeup product recommendations. This personalized approach is a game-changer for beauty shopping. This is a game changer, makes your job much easier so that you don’t spend long hours.
Hair Station
For those in a hurry, Tira Beauty has a hair station powered by Dyson for quick blowouts. It’s perfect for office-goers seeking a last-minute style fix. If you’re not sure whether to invest or no, this is a great way to try on the tools. Oh yeah, step in before going to a party and you’re all set(wink).
Gift Customization Station
Near the billing counter, there’s a gift customization station where you can add a personal touch by engraving initials, names, or messages on glass-body products. It’s a thoughtful way to make your gifts even more special. To my friends who are like-minded skincare and makeup girlies, this is a boon.
Overall Impression
My overall experience at Tira Beauty was fantastic. The combination of innovative technology, personalized service, and a wide range of products made it a beauty lover’s paradise. Whether you’re a makeup enthusiast or a skincare aficionado, Tira Beauty has something for everyone.
I highly recommend checking out Tira Beauty if you’re in the area. It’s a one-stop shop for all your beauty needs, and the shopping experience is truly one-of-a-kind. I purchased a couple of products and you can check my skincare and makeup haul.
I hope you enjoyed this blog post! If you have any more requests or need further assistance, feel free to ask. 😊
This blog post is part of ‘Blogaberry Dazzle’
hosted by Cindy D’Silva and Noor Anand Chawla
in collaboration with Dr. Preeti Chauhan.