Land Rover, a British automotive icon, stands out for Indians interested in buying a luxury SUV. Is it the rugged off-road capability or plush interiors, or the technology? Renowned for its engineering excellence and rich heritage in utility vehicles, Land Rover cars in India has garnered a premium status among affluent buyers, celebrities, industrialists, and off-road adventurers.
But we are now spoiled with options in a wide variety of options from the production team. So, the question arises: is a Land Rover truly the right fit for you? Which landrover in India is a fit for you? Should you stretch your budget to opt for the higher-end Range Rover, or will the entry-level Range Rover Evoque be your choice?
Land Rover: Brand History and Entry into India
In 1948, Land Rover started as a British company dedicated to building utility-focused vehicles for post-war Britain. With time, the brand expanded into the luxury segment while maintaining its signature off-road prowess. Today, it is part of Jaguar Land Rover (JLR), which has been owned by Tata Motors since 2008. Land Rover officially entered the Indian market in 2009, after Tata’s acquisition. The Indian subsidiary, Jaguar Land Rover India Limited, has since offered several models tailored for luxury-seeking Indian consumers. Land Rover’s Pune plant also assembles some models
locally, reducing import duties and making select vehicles more price-competitive.
Land Rover Cars in India (2024–25)
The 2 categories of land rover cars in India are:
- Range Rover series – Focused on ultra-luxury, performance, and premium road presence.
- Land Rover Defender – Designed for serious off-roading with a tough, utilitarian base and modern luxury features.
Price List of Range Rover Cars in India (2025)
Here is the price list of range rover cars in India:
| Model | Variant | Starting Price (Ex-showroom, India) |
| Range Rover Evoque | Diesel Autobiography | ₹69.50 lakh |
| Range Rover Velar | Dynamic HSE | ₹87.90 lakh |
| Range Rover Sport | Dynamic SE | ₹1.45 crore |
| Range Rover Sport SV | SV Edition One | ₹2.95 crore |
| Range Rover | Autobiography | ₹2.40 crore |
| Range Rover SV | Diesel SWB | ₹3.93 crore |
| Defender | X-Dynamic HSE | ₹1.05 crore |
Here’s a breakdown of the key models currently available:
1. Range Rover Evoque
- Price: ₹69.5 lakh (Base price)
- Target Buyer: Young professionals, urban luxury SUV seekers.
The most affordable Range Rover car in India, Evoque offers sleek styling, compact size, and a premium interior. It’s a city-friendly SUV with decent off-road ability but is best suited for urban dwellers.
Why Buy:
- Eye-catching design
- Great build quality
- Land Rover badging at a relatively lower price
Why Skip:
- Tight rear seating
- Limited off-road tech compared to larger siblings
Read more, Range Rover Evoque: The Cheapest Land Rover Car in India in 2025
2. Range Rover Velar
- Price: ₹87.9 lakh (Base price)
- Target Buyer: Mid-level executives, urban luxury SUV seekers, young families
In my opinion Velar is a design masterclass, with its beautiful design, elegant curves, minimalist yet technology packed interior, flush door handles, and floating roof makes it arguably the most beautiful SUV.
Why Buy:
- Premium aesthetics
- Refined ride quality
- Loaded with tech
Why Skip:
- Not the best for serious off-roading
- High maintenance cost
Read more, What Makes the Range Rover Velar the Truest SUV in the Segment?
3. Range Rover Sport & Sport SV
- Price: ₹1.45cr (Sport) – 2.95cr (Sport SV)
- Target Buyer: Enthusiasts who love driving and want a balance of sport and luxury.
The most fun and sporty Range Rover car in India with a bold stance and sporty dynamics, the Sport variant is popular among celebrities and business tycoons. The SV especially comes with a big, powerful, grunty 4.4ltr V8 pushing 626hp .
Why Buy:
- Strong performance
- Good mix of sport and comfort
- Road presence
Why Skip:
- Expensive running costs
- Overlaps with full-size Range Rover in price
Read more, 2023 Range Rover Sport Revealed – All You Need To Know!
4. Range Rover & SV
- Price: ₹2.4cr (Base) – 3.93cr (SV)
- Target Buyer: HNIs, politicians, royalty, and those who want the ultimate in SUV luxury.
The Range Rover and Range Rover SV are the most expensive Range Rover car in Indian market especially the limited edition like ranthambore edition. It is a combination of luxury with performance by offering powerful engines, plush interiors, and iconic design. While the Range Rover is built for ultimate comfort and elegance, the SV adds a dynamic, driver-focused edge — especially with the 606 hp SV variant.
Why Buy:
- Unmatched comfort and luxury
- Commanding road presence
- VVIP status symbol
Why Skip:
- Very expensive to buy and maintain
- Overkill if you don’t need that much luxury
5. Land Rover Defender (90 & 110)
- Price: ₹1.5cr (Base)
- Target Buyer: Adventure lovers, off-roaders, lifestyle SUV buyers
The Defender is Land Rover’s most rugged offering, reborn with modern design and tech. It retains its military DNA but brings it to the 21st century by adding creature comfort features like Apple CarPlay, Meridian audio, and air suspension. It now also comes in the high-performance Defender OCTA, pushing over 600 hp with twin-turbo V8 power and off-road upgrades.
Why Buy:
- Best off-road capability in the segment
- Unique styling and strong build
- More practical than it looks
Why Skip:
- Rear seat comfort not ideal for families
- Diesel version is better, but pricier
Read more, Land Rover Defender Octa: Prices Start from Rs 2.65 Crore
Pros of Buying a Land Rover in India
-
Unmatched Off-Road Ability
Along with its luxurious poshness Land Rovers are built as the name suggests. Roving land be it in sand, snow, river or mountain Which makes it perfect for Indians who wanna travel in comfort and luxury and don’t want to be stopped by hurdles
-
Prestige and Road Presence
A Land Rover cars in Indian society are seen as a statement piece. In a market like India where brand value matters, a Range Rover parked at your house is a bold statement to make among your neighbours and business partners.
With Tata’s backing, JLR has significantly improved its servicing experience in India. The newer models are also less prone to breaking and severe failures which the previous models were notorious for. Service centers in all metros and tier-1 cities are well-equipped.
Cons and Considerations
Even tho the reliability is improving the basic services can cost ₹60,000–₹1.5 lakh. Parts can be expensive, and you’ll often need specialized technicians.
Expect single-digit mileage, especially in petrol models or V8 variants. This can be a concern for long-distance travel.
Luxury SUVs depreciate faster than sedans or mainstream cars. Used Land Rovers lose 40–50% of their value in 4–5 years.
Should You Buy New or Used?
Buying new makes sense if you:
- Want to choose from all the landrover cars in India at one spot
- Want the latest tech
- Want the warranty
- Are customizing the car
- Can afford depreciation
Buying used is smart if:
- You want a Range Rover ( not velar ) but your budget is under ₹1 crore
- You find a certified pre-owned model with service history
- You’re comfortable with occasional repairs
Land Rover Off-Road Experience in India
JLR India actively promotes the off-road DNA of the Land Rover lineup by hosting exclusive events called “Land Rover Experience Drives” across India in cities like Bengaluru, Gurugram, and Mumbai.
Participants get trained by expert instructors on:
- Wading through water
- Rock crawling
- Articulation and axle testing
- Driving on sand or loose gravel
These events not only showcase the off-road capability but also help prospective buyers understand the technology they’re paying for.
If you’re buying a Land Rover in India, make it a point to attend one of these drives. You’ll understand your car much better.
You should read this too, Land Rover Defender scores 5-Stars in Euro NCAP
Rivals: How Land Rover Compares
Here’s how Land Rover stacks up against popular rivals in India’s luxury SUV space:
| Brand | Pros | Cons |
| Mercedes-Benz (GLS, GLE) | More luxurious interiors, better reliability | Less off-road capable |
| BMW (X5, X7) | Dynamic driving experience, tech-rich interiors | Not built for off-roading |
| Audi (Q7, Q8) | Sleek interiors, quattro AWD, tech-forward | Lacks that “go-anywhere” ruggedness |
| Toyota Land Cruiser | Legendary durability, high resale | Less luxurious, limited availability |
| Jeep Grand Cherokee / Wrangler | Real off-road potential, less expensive | Smaller service network, less refined interiors |
Verdict: If luxury + off-road is your priority, Land Rover cars in India has no direct competitor. But if you’re only city-driving or highway cruising, a Mercedes GLS or BMW X7 might feel more Value-driven.
Real-World Ownership Experience in India
While brochures can promise a lot, actual Land Rover ownership is where the experience either makes or breaks the brand perception. Many Indian owners fall into two camps: passionate defenders of the badge and those who regret the complexity and costs.
What owners love:
- Presence: “When I drive into a hotel, I get treated like a king,” says one Mumbai-based businessman who drives a Range Rover Vogue.
- All-road confidence: Owners who frequently visit hilly regions like Himachal, Ladakh, or the Western Ghats swear by their Defender ability to conquer any terrain.
- Heritage pride: For some, it’s about owning a piece of British automotive royalty.
Closing Thoughts
India is a growing market for premium automobiles, and Land Rover has carved a unique niche for itself by offering robustness, style, and prestige in one powerful package. While it’s not for everyone, those who choose to step into the world of Land Rover are rarely disappointed, provided they walk in with awareness, not just aspiration.
From a ₹69 lakh Evoque to a ₹4 crore Range Rover SV, the lineup ensures there’s a Land Rover for almost every ultra-luxury buyer. And with India’s roads, terrain, and weather being as unpredictable as they are, few brands are as well-suited to the subcontinent’s challenges.
So, whether you’re an off-road explorer, a weekend city cruiser, or someone who values tradition with technology. Land Rover might just be the car that matches your soul.
FAQ’s
- Is Land Rover a good choice for Indian roads and conditions?
Yes, Land Rovers are perfect for Indian roads with high ground clearance and robust suspension they are ideal for Indian roads.
- Which is the most budget-friendly SUV by Land Rover in India?
Range Rover Evoque is the most affordable Land Rover in India at ₹69 lakh. It’s what the urban buyers who want brand prestige & a smaller car are looking for.
- Is it worth buying a used Land Rover in India?
Yes, It’s a smart way to own a Range Rover without crossing the ₹1 crore mark. However, you could be expecting potential repair costs and ensure inspections are thorough.
- How do Land Rovers in India compare to rivals like BMW, Mercedes, or Toyota?
Land Rover offers off-road capability and solid road presence even tho the rivals like Mercedes-Benz or BMW focus more on on-road luxury and technology, Land Rover isn’t one step behind. Land Rover, especially with the Defender, offers an awesome middleground between all the other competitors.
- What are the hidden costs of owning a Land Rover in India?
Maintenance is a key cost, Fuel cost, especially in V8 or petrol variants. Insurance and spare parts are premium-priced due to brand value and import duties.