Home projects and repairs can be undeniably stressful. Between the unexpected costs, finding reliable contractors, and intransigent insurance agencies, a roof leak may have homeowners wondering if the dripping sound coming from the attic isn’t so bad after all.
Fortunately, Joe Casalese, Chief Connections Officer and founder of RoofBids, understands the challenges and stress of replacing a roof. Wanting to help alleviate these stressors and make the process much more manageable for all, Casalese designed RoofBids to digitally connect property owners with licensed, quality roof contractors for their roof replacement needs.
An Unexpected Start to Meet Community Needs
Based in Florida, Casalese serves a community often impacted by intense storms. When communities are made vulnerable by powerful weather events, the last thing they should worry about is roof industry scams trying to take advantage of the situation. Casalese recognized the inefficiencies of the home improvement and roofing industry, so he got to work on how he could improve it.
An experienced entrepreneur, Casalese found himself unexpectedly initiated into the roofing industry in the service of a friend. After spending several years in the industry, Casalese became frustrated with what he saw and realized he could address these deficiencies by leveraging technology.
Then, RoofBids got its implausible start as Casalese sought to develop and deliver a platform founded on integrity and trust, advocating for property owners when their needs were greatest.
A Clear and Present Need
Of course, property owners have long had access to applications featuring handyman services and other home-repair experts. Still, few, if any, addressed the unique challenges Casalese discovered while working in the roofing industry.
Casalese laments that the “roofing industry…has one of the lowest satisfaction ratings for all home improvement sectors.”
Noting that many new roofing contractors leave business within the first few years and approximately half of the roof projects result in workmanship issues, Casalese understood the serious disconnect between reliable professionals and clients working through a roof insurance claim or replacement.
With these two challenges further exacerbating the roof replacement process for property owners, Casalese also noticed the challenge of trusting roofing professionals once they were found, with many customers expressing their fears of roof scams. Casalese founded RoofBids with these key issues at the forefront of his mind.
Smart Solutions to Longstanding Problems
RoofBids further addresses how many property owners feel overwhelmed when working through roof damage. While many home-renovation platforms and apps send an onslaught of endless bids, RoofBids recognizes that the last thing property owners must deal with is another flood.
RoofBids streamlines the process of getting a roof estimate. It limits contractor access to those who have undergone a stringent, 20+ point application and review, ensuring only well-vetted roofing professionals may respond to replacement requests.
Homeowners can quickly request roof replacements through the RoofBids platform. They receive two to three well-qualified roof bids in response through the easy-to-read property owner dashboard, with no aggressive sales tactics involved. Property owners can review their roof quote, with the selection process generally completed within 48 hours. This leaves property owners confident in their choice and trusted roof contractors ready to work on their homes.
Redefining Service and the Roofing Industry
RoofBids creates a quick and easy connection between reputable professionals and clients in need that redefines the roofing industry’s service standard. Looking ahead, Casalese wants to bring this elevated service beyond his current locale, helping to address the needs of property owners nationwide. With a clear mission to provide trustworthy service, RoofBids will likely continue to repair an industry that needs renovation.
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Greg Grzesiak is an Entrepreneur-In-Residence and Columnist at Grit Daily. As CEO of Grzesiak Growth LLC, Greg dedicates his time to helping CEOs influencers and entrepreneurs make the appearances that will grow their following in their reach globally. Over the years he has built strong partnerships with high profile educators and influencers in Youtube and traditional finance space. Greg is a University of Florida graduate with years of experience in marketing and journalism.